Florian Mueck
BOOSTING YOUR CHARISMA
Energetic. Unconventional. Memorable.
Hey there!
My name is Florian, but everyone calls me Flo. My clients — I call them brand buddies — see me as a European expert in rhetoric and charisma.
Back in 2009, I stood at the edge of financial ruin. One shot left. I turned my greatest passion — public speaking — into my profession. Since then? Thousands of trainings. Thousands of speakers. And a compliment I’ll never forget: “You’re the Jim Carrey of public speaking coaches!” (Yes — facial expressions included.)
But here’s the truth: Public speaking is just the tool. Transformation is the goal. From structure to storytelling. From “uhm” to unforgettable. You’ll become a powerhouse of persuasion — With more confidence. More authenticity. More you. Because in the end, it’s not just about better speeches. Not just better communication. It’s about a better version of yourself.
All programs are available in English, Spanish, and German — Offline and online. Anywhere you are.
But – before we talk, I invite you to take three steps.
If you still feel like talking to me after that, contact me anytime.
Cheerio and keep evolving!
Flo
What’s New?
Birth of a New Rhetorical Device
March 2025. Is there anything new under the sun? Can we reinvent the wheel? Especially in the world of rhetoric—the scientific art of persuasion—these questions feel more rhetorical than Aristotle himself. And yet, one structure has never been called to the Hall of Fame of Rhetoric. Discover a new rhetorical device. Something that has not happened in a very, very, very long time. Read the article.
Become a Buffalo Leader
March 2025. For the second time, I will join forces with my friend and fellow leadership coach, Conor Neill. From May 12–15, 2025, we look forward to co-evolving with you at the spectacular Villa Almanita near Sitges (Barcelona). Four future buffaloes of leadership have already signed up. In this exclusive and demanding three-day, three-night event, you will sharpen your leadership and communication skills while discovering yourself on the deepest level. For more information, contact me, and we’ll schedule a Zoom call.
Coming soon… The World’s First Fable on Rhetoric
January 2025. Alexander Lang, Tobias Rodrigues, and I are thrilled to announce that we’ve completed the draft of “The Unbreakable Speech”—the world’s first fable on rhetoric. But this book is more than just a fable. It’s a masterclass in communication, wrapped in humor, heart, and wisdom. Through memorable animal characters and vivid storytelling, it explores themes of leadership, resilience, and connection—while offering practical rhetorical tools to inspire action and build trust. We’re currently seeking proofreaders! If you’d like to be among the first to dive into the world of Ben the Bear, his friends, and his foes, please reach out to me here.
Your Teams Will Benefit in Three Ways
MORE PERSUASIVE POWER
Rhetoric is the essence of what I do. Aristotle still guides me. Why? Because persuasion moves people to act — and in business, that’s gold. In my sessions, your teams sharpen their public speaking game: from structure to storytelling, from the first word to the “mic drop”. They don’t just speak — they persuade.
MORE FEEDBACK CULTURE
Feedback is the biggest growth booster I know. But not the old-school, soul-crushing kind. I work with the PLUS and PLUSPLUS method — 100% positive, 100% constructive. The result? Teams open up, mindsets shift, performances skyrocket. Just ask Jägermeister’s Board Member Christopher Ratsch.
MORE TEAM SPIRIT
When people show up with authenticity — not roles — magic happens. My sessions create a space for emotional truth, mutual support, and shared growth. No masks, no egos. Just humans helping humans shine. And teams that grow together? They stick together.
Explore My Top Content
